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  • +201011121112
  • Triumph Katameya Hotel, Cairo, Egypt
  • Wed 14th - Thu 15th May 2025

The Third Annual Conference of the Measurement and Evaluation Scientific Association (MESA) – Association of Arab Universities

in collaboration with the International Institute of Online Education (IIOE) Egypt Center

"Quality Education in action: Innovative Pathways towards educational excellence"

Under the Patronage of

Conference President

OVERVIEW

The 3rd Annual Conference, “Quality Education in Action: Innovative Pathways Towards Educational Excellence”, convenes global educators, researchers, policymakers, and technology experts to explore transformative strategies for advancing equitable, inclusive, and high-quality education. Jointly organized by MESA and the IIOE Egypt Center, this flagship event underscores a shared commitment to bridging innovative pedagogy, robust assessment frameworks, and digital solutions to address contemporary educational challenges. Scheduled to take place in Cairo, Egypt, the conference builds on the success of previous editions, fostering dialogue aligned with UN Sustainable Development Goal 4 (Quality Education) and Egypt Vision 2030 and the evolving demands of 21st-century learning.

CONFERENCE OBJECTIVES
  • Promote Innovation: Showcase cutting-edge tools, methodologies, and policies driving educational excellence.
  • Strengthen Assessment Practices: Promote data-driven evaluation techniques to enhance learning outcomes and accountability.
  • Foster Collaboration: Connect stakeholders across sectors to share best practices and co-create scalable solutions.
  • Address Quality: Highlight strategies for ensuring quality education.

Scientific Committee

Prof. Mona Abdel Aal Elzahry

Prof. Ansam Seif

Dr. Dalia Yousef

Prof. Mohamed Hassanein

Prof. Hany Nady

Dr. Amany Riad

Scientific Program

SCHEDULE

    TimeTitleSpeaker
    12:30 - 12:45Opening Remarks Prof. Mohamed Diaa Zain El-Abedeen
    Mr. Jin Li
    Prof. Amr Ezzat Salama
    12:45 - 14:30Session 1: Bridging Quality Education and Effective EvaluationPresenter: Dr. Nada Atef
    Keynote speeches Chairpersons:
    Prof. Mostafa Refaat
    Prof. Adel Adawy
    Prof. Nadia Badrawy
    Prof. Essam Altoukhy
    15 minProgram Assessment for Quality Lifelong LearningProf. Sanaa Rady
    15 minDriving Quality Forward: Leadership, Innovation, and Institutional TransformationProf. Anas Alsoud
    15 minIntroducing IIOE Online Education Quality Framework 2.0Prof. Mona Abdel Aal Elzahry
    30 minPanel Discussion 1: Effective Formative Assessment PracticesModerator: Prof. Ansam Seif
    Panelists: Prof. Atta Gibril, Prof. Gehan Salah, Prof. Magdy Shaaban
    30 minPanel Discussion 2: Essay Questions – A Window into Learner’s MindModerator: Asst. Prof. Ghada Fayed
    Panelists: Prof. Safaa Afifi, Prof. Amany Riad, Dr. Reham Attia
    14:30 - 15:00Break
    15:00 - 17:00Session 2: AI Applications in EducationPresenter: Dr. Heba Shawky
    Keynote speeches Chairpersons:
    Prof. Amany Osama Kamel
    Prof. Mohammed Elshenawy
    Mr. Pan Feng
    15 minFostering an IIOE Ecosystem in the AI EraMs. LI Ruoyu
    15 minDeep Data: Empowering Education & ResearchProf. Mohamed Hassanin
    15 mine-Portfolio for Postgraduate Trainee EngagementProf. Mohamed Hany
    15 minAI in Item BanksDr. Safeyya Elbedwehy
    40 minPanel Discussion: AI Governance Roadmap in Egyptian UniversitiesModerator: Prof. Hany Nady / Prof. Doaa Anas
    Panelists: Prof. Sherif Kishk, Dr. Dalia Yousef, Prof. Ghada Alkhayyat, Prof. Mohamed Kamal ELnemr, Prof. Mohamed AbdelAziz
    15 minIIOE Egypt Micro-Certification Excellence AwardMr. Pan Feng, Prof. Mona Elzahry
    5 minClosing Ceremony


    WORKSHOPS

    Title Presenter Description
    Six Step Approach for Developing Customized GPT Prof. Mohamed Hassanein Advisor to the Vice President for Educational Affairs - King Abdelaziz University, Senior Fellow at Advance HE-UK
    Authentic Evaluation Concept and Tools Assoc. Prof. Amany Riad - Introduction to Authentic Assessment: Concept, Importance, Objectives, Basic Principles, Assessor Characteristics.
    - Tools of Authentic Assessment.
    - Designing Authentic Assessment Tasks.
    - Implementing and Analyzing Results.
    - Practical Applications & Technology Use.
    - Contextual Implementation.